The platform you use might limit your perceived value in the infosphere. Yes, your platform choices may indicate if you are an information consumer or information producer.

What’s to follow is a true story. I have a college friend that long ago moved to another city.  We still connect from time to time, sharing ideas for business along with other topics of interest. The problem is that she only uses her iPhone for her correspondence.  And, as a result, her input is always overly terse and seemingly without depth or meaningful content.

She has put herself into the position of being perceived as, only, an information consumer because the platform she uses holds her below the threshold of adding to the conversation.  Now, I know her better than that.  I know she has a sharp mind and a tenacious appetite for business opportunity. However, because she isn’t on a platform that facilitates a robust delivery of ideas, it is increasingly easy to discount her commitment to the dialog. Let me take the gloves off. She is coming across as a simpleton, and I am losing my patience for being in a one-sided conversation that was to be an actionable business plan.

Sure, that was a vent at her expense. But the point being is that I am seeing this type of limited discourse all the time in business relationships. The driver is the person at a computer with a keyboard, and the passenger is “The Mod” carrying around some cool new “smart-thingie.”

If you consider yourself an information producer, someone who is adding value to the discord, then make sure you are taking the time and using the platform that delivers on that.  I understand we often come up with our thoughts and responses while we’re on the move.  Smartphones and tablets make it convenient to deliver content while we’re on the go. But consider that if you are not sitting down and fully assembling your thoughts, then your readers can be forgiven if they disregard what you’re trying to convey in a thumb typed, wrong-word checked, text message.  At the very least, there is going to be frustration on their part as they don’t believe they are getting the input they require. We all need to understand when a complete response is more important than a quick response. Because if you are prone to quick replies with the device you use for reading, then, as time goes on, there will be a continued drop-off in what your readers will expect from you.  You may have an instinctive reflex to reply quickly, even if not completely.  But be warned, eventually, the consumers of your content may simply not turn to you as a source of the good information that they require to move themselves forward.

Bill Cilley

AfidenceIT Consultant